The Business of Dance

Conference

A two-day event for dance studio owners who are ready for more.

More clarity. More connection. More control.

Perth, WA - 11 & 12 October 2025

Bells Function Centre, Barrack Street Jetty, Perth WA

Only $397 + GST for two unforgettable days

Imagine stepping away from the daily noise and into a room filled with people who get it.

Other studio owners who are building real, sustainable businesses.
Just like you.

If you've ever thought:

“I know there’s a better way to do this - but I need clarity and support to figure it out.”

“I don’t want more fluff. I want strategy I can actually implement.”

“I’m done with doing this alone.”

...then The Business of Dance Conference is for you.

This is not your average industry event.

At most conferences, you sit in a theatre, hear generic advice, and leave with a pretty notebook of ideas… that rarely get actioned.

This is different.

We’ve developed a high-impact, intimate experience designed specifically for dance studio owners.

You’ll walk away with:

Tailored strategies specific to your business goals

Mini-masterminds to deep dive into your unique challenges

A renewed sense of direction, purpose, and motivation

Fresh ideas from inside and outside the dance industry

onnection with others who are walking the same path

2 Days... One Game-Changing Experience!

WHEN

Saturday 11 and Sunday 12

October 2025

WHERE

Bells Function Centre

Upper Level, Pier 3, Barrack Street Jetty, Perth

HOSTED BY

Jen Dalton and

Sally Prendergast

TICKETS

Strictly limited spots

Early Bird & VIP Available

$3

What’s Included

Keynote Sessions

Get inspired by industry-leading speakers and business experts who bring practical insights (no fluff, no recycled advice).

Breakout Mastermind Sessions

Smaller, intimate groups where you’ll workshop real studio challenges in real time - with peers who understand your world.

Bespoke Strategy Streams

Pick sessions based on your studio stage - whether you’re starting out, scaling, or systemising.

VIP Dinner Experience (Limited)

Join Sally, Jen & the team for a relaxed dinner and strategic conversation to deep-dive into your next steps.

Topics That Hit Where It Matters

Studio Culture & Profitability - how one impacts the other

Smart Marketing & Advertising (not just generic social trends)

Revenue Streams & Strategic Growth

Streamlined Systems for Scale

Motivation, Boundaries, and Business Balance

Tech & AI for studio efficiency (no specialist tech skills required)

Who this is for...

Dance Studio Owners...

  • at all stages - from part-time passion projects to multi-studio leaders.

Dance Leaders...

  • ready to think bigger, lead better, and feel more in control while being part of something special!

Dance Businesses...

  • tired of generic business & marketing advice and ready for bespoke guidance.


Don't just take it from us...

“The breakout groups were worth the ticket alone. The conversations were honest, strategic and real.”
~ Kylie Saunders, NSW

“I walked in feeling stuck and walked out with a plan I was genuinely excited about.”
~ Ziggy Clements, VIC

“The best thing I did for my business this year.”
~ Claire O’Shea, QLD

Limited Tickets. Big Results.

Your 2-Day Ticket

$397 plus GST

11-12 October 2025

VIP Experience

$497 plus GST

Strictly Limited Spots


Grab Your Ticket Now - and step into the room where real growth happens!

Meet Your Hosts

Jen & Sally are passionate about empowering Dance Studio Owners to step into their CEO role, and grow sustainable, thriving businesses - with less overwhelm, more clarity, and real, practical support from people who truly get it.

Jen Dalton - Dance Business Coach

Sally Prendergast - Dance Studio Marketing

You’re not behind.

You’re just one decision away from moving forward faster – with support, clarity, and a plan.

This is your space.
This is your time.

We can’t wait to welcome you.

– Jen & Sally
Co-Hosts | Business of Dance Conference

© 2025 Business of Dance Conference. All rights reserved.